The Perfume of the Year Campaign, the framework of "The Perfume of the Year Event", was constructed to be an inspired and successful marketing instrument, and also an efficient way to introduce to the readers and important clients the best perfume of the year.

The Perfume of the Year Event: is an elegant dinner for all our guests - this is the concept for the event: a special evening to celebrate elegance, originality and fantasy, special fragrances and exquisite cuisine tastes. Every year we prepare a special artistic moment to introduce the 24 nominees at the Best Perfume of the Year.

There are 3 categories of prizes: The best female perfume of the year and The best male perfume of the year, The best visual and The best bottle design